{"id":8111,"date":"2026-07-15T10:17:47","date_gmt":"2026-07-15T10:17:47","guid":{"rendered":"https:\/\/vitaliving-circlesquare.com\/north\/?p=8111"},"modified":"2026-07-15T10:19:00","modified_gmt":"2026-07-15T10:19:00","slug":"new-report-proves-oxford-road-corridor-true-powerhouse","status":"publish","type":"post","link":"https:\/\/vitaliving-circlesquare.com\/north\/new-report-proves-oxford-road-corridor-true-powerhouse\/","title":{"rendered":"New Report Proves that Oxford Road Corridor is a True Powerhouse"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Anyone who lives or works in the Oxford Road Corridor probably already knows what a cultural hub it is in the city, the country, and the wider world.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We say \u201cprobably\u201d because, frankly, the sheer amount of exciting things going on every single day would be a task for anyone to keep up with.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just consider a walk along the length of Oxford Road.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You\u2019d go past world-class educational establishments MMU and the University of Manchester, plus groundbreaking health and research hubs Citylabs and Manchester Science Park.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You would also take in cultural hotspots like the Whitworth, Contact and RNCM, as well as green spaces All Saints Park, Symphony Park, Brunswick Park and more. And you\u2019d only have scratched the surface.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a zone that perfectly blends long-established organisations and structures with brand-new developments that have been designed and built to fulfil a need, which is exactly what a city should strive for.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As <\/span><a href=\"https:\/\/www.prolificnorth.co.uk\/news\/oxford-road-corridor-inside-the-innovation-engine-powering-manchesters-next-chapter\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">David Prior says in a Prolific North article<\/span><\/a><span style=\"font-weight: 400;\">, \u201cIt\u2019s a cluster effect that innovation economists talk about in the same breath as Barcelona\u2019s 22@ district or Boston\u2019s Kendall Square.\u201d High praise indeed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Circle Square development lies at the northern end of the Corridor, inside Mancunian Way, surrounded by campuses of both universities.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It has proved to be an inspired choice of location, where people feel like they\u2019re part of the buzz that the Corridor is famous for, whether they\u2019re living, working or entertaining themselves with friends and colleagues.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">The report<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now, the qualitative allure of Corridor has been given some quantitative authority, thanks to a new report by independent consultants Ekosgen. Commissioned by the Oxford Road Corridor Partnership, this Cultural Impact Assessment uses in-depth economic analysis and sectoral data to put the area&#8217;s success in more tangible terms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If anyone still has lingering doubts about how much of an impact this mixture of art, culture, science, business, living, and entertainment has had on the city, <\/span><span style=\"font-weight: 400;\">this report should alleviate them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The numbers speak for themselves in terms of money, jobs and world rankings. Throw in the soft attractions like festivals, open spaces, nightlife and fine dining, and it becomes clear why people and businesses are converging here.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/oxfordroadcorridor.com\/wp-content\/uploads\/2026\/05\/Oxford-Road-Corridor-Cultural-Impact-Study.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">You can read the report in full here<\/span><\/a><span style=\"font-weight: 400;\"> (PDF). Below, we\u2019ll go over the main findings.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">An economic heavyweight in the heart of Manchester<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">According to the report, cultural activity along the Corridor has generated 3,075 full-time jobs and \u00a3219 million in annual economic output. That all has a ripple effect on the city and region, but at its epicentre is this incredible square mile that attracts 4.7 million visitors a year.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">The North\u2019s biggest creative hub<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">More than 7,500 students study creative arts subjects in the Corridor. That makes it the largest concentration outside London, and since many of them will choose to continue living in the city, it\u2019s a huge boost to a local economy that relies on creative, media and digital jobs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, the Oxford Road Corridor alone accounts for 7,670 creative industries jobs, representing 24% of Manchester\u2019s total creative jobs and 12% of the whole of Greater Manchester\u2019s \u2013 yes, in one square mile.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Serious capital investment<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Over \u00a3200 million in capital investment has been poured into the Corridor. The results are there for everyone to see, in the shape of HOME, Contact, Elizabeth Gaskell\u2019s House, the RNCM, Manchester Museum and Whitworth Art Gallery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are places that have been the beating heart of Manchester\u2019s cultural life for generations (HOME is what became of the beloved Cornerhouse, and is now located in the First Street development five minutes along Whitworth Street). Now their foundations have been strengthened with serious investment that is allowing them to look forwards.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Festivals galore<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Every year, the Corridor hosts no fewer than 75 days\u2019 worth of festivals in all the arts, spread across 37 venues.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That includes major events like Manchester Literature Festival, Psych Fest, Punk Festival, Animation Festival, Jazz Festival, Horizons Festival and Histories Festival. The Psych Fest alone is estimated to generate a million pounds\u2019 in economic impact every year. And this is just part of the 12,900 events and performances hosted in the zone, attracting 1.9 million visitors.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">World-leading arts research<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Manchester School of Arts research hubs were ranked 2nd in the UK for research power in the 2021 Research Excellence Framework.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are five hubs studying art, performance, design, architecture, fashion and media studies, each one playing a unique part in understanding the various disciplines. There\u2019s also a wealth of interdisciplinary research covering such diverse subjects as AI, music, wellbeing and community cohesion.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Inclusion and access<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Equity is a recurring theme along the corridor. A good example is HOME Arches, which reserves 50% of its free studio and rehearsal space for artists from underrepresented groups. That includes members of the Global Majority, d\/Deaf and disabled artists, and those from lower socio-economic backgrounds.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s impossible to overstate how important this is to a city like Manchester. Making sure people know that developments like Oxford Road Corridor are for everyone promotes a sense of community and belonging, and helps unearth talent that can easily be overlooked when a place looks and feels exclusively for others. And that feeds back into further success, development and prosperity.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Why Oxford Road Corridor matters<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Mancunians don\u2019t have to cast their minds back too far to recall a gridlocked space that they\u2019d crawl through (or, if possible, try to avoid) on their way to somewhere else. But two decades of active development can truly transform a city zone. This relatively small area has made itself into a <\/span><i><span style=\"font-weight: 400;\">destination<\/span><\/i><span style=\"font-weight: 400;\">, rather than a mere spoke of the wider Manchester wheel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bringing residents back and placing them right among workplaces, study areas, and entertainment venues gives the Corridor a real sense of community. There\u2019s a noticeable shift in tone as day turns to night, weekday to weekend, and that gives texture to life here.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re absolutely delighted to be a part of this thriving square mile, where there\u2019s always something exciting about to happen, where coffee tables buzz with talk about events and discoveries that will go on to change the way people live.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Select Property&#8217;s Circle Square development sits at the heart of this thriving corridor. With up to 7.5% achieved yields, it is one of Manchester&#8217;s most compelling investment opportunities. <a href=\"https:\/\/vitaliving-circlesquare.com\/north\/contact\/\">Contact our team today<\/a> to find out more.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anyone who lives or works in the Oxford Road Corridor probably already knows what a cultural hub it is in the city, the country, and the wider world.\u00a0 We say&#8230;<\/p>\n","protected":false},"author":9,"featured_media":6813,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-8111","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"_links":{"self":[{"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/posts\/8111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/comments?post=8111"}],"version-history":[{"count":1,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/posts\/8111\/revisions"}],"predecessor-version":[{"id":8112,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/posts\/8111\/revisions\/8112"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/media\/6813"}],"wp:attachment":[{"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/media?parent=8111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/categories?post=8111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vitaliving-circlesquare.com\/north\/wp-json\/wp\/v2\/tags?post=8111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}